Sales training that is

Simple
Practical
Relevant
Accessible

and designed for Canadian businesses.


Talk to one of our Business Advisors

You probably have lots of questions right now, and that's normal! There is a lot to consider. Our business advisors are trained to help you find the right learning program, grant, and financing options for your business. Book a free 15 minute discovery call using the link below to find out if one of our programs is the right fit for you!


Breakthrough Sales Training Foundations

Engaging Learning Style

Learn from peers in class, and then apply your new knowledge by creating your own marketing plan.

Designed for Sales Teams

Learn about marketing in a way that is practical and immediately applicable to your business.

Develop YOUR Winning Strategy

Discover what tools, strategies, and platforms will work for your business to deliver your ideal leads.

FORMAT

Online

DURATION

9 Months

TIME

48 Total hours

  • Breakthrough Sales

    Program Overview

    Our current environment demands a shift in the way we engage with and sell to customers. Sales professionals must be equipped to break the barriers that exist when selling particularly in the virtual world.
    This certificate program combines core traditional sales strategies in our 9 step sales process with psychological, marketing, and virtual tools and skills that will give you oryour sales team a competitive edge.
    Participants will learn how to build and maintain a strong lead pipeline, win more opportunities in meetings, and create raving fans as a result of an excellent customer experience. During the program, participants will begin by understanding themselves, their product & company, and their target audience more fully; prepare for and ace sales meetings, and create a raving fan base.

Program Modules

PROGRAM INTRODUCTION


Familiarize yourself with online platform,
course layout, & materials.

UNDERSTAND YOURSELF

Learn how your personality, limiting beliefs, &
motivation effect your ability to sell.

UNDERSTAND YOUR PRODUCT


Develop your unique selling proposition for
yourself, your product, & your company.

LEAD GENERATION

Learn strategies to build your personal brand
and generate leads online.

TARGETING YOUR IDEAL CLIENT


Learn key steps to the sales process allowing
you to identify, qualify, & engage your ideal
customers & stakeholders.

CLOSING THE APPOINTMENT

Craft your script & build your persistence to
win more appointments.

ENGAGING YOUR CLIENT

Learn how to set up and run your meeting to
build long lasting relationships with clients.

THE POWER OF STORYTELLING

Develop a powerful sales presentation around
storytelling & make a strong recommendation.

HANDLING OBJECTIONS

Learn how to anticipate & overcome objections
to get a deal unstuck.

CLOSING THE DEAL

Learn how to advance the sale to a close andhow to get a deal unstuck.

MOVE BEYOND SATISFACTION

Identify ways that you can improve the client
experience to surprise & delight.

RAVING FANS TO REFERRALS

Learn how to create raving fans and get
referrals that lead to a significant increase in
sales.

WORKSHOP 1

Complete your personal assessment & evaluate
your current sales capabilities.

WORKSHOP 2

Complete your sales target evaluation and your
Pains & Gains worksheet & develop your
elevator pitch.

WORKSHOP 3

Discuss your communication style & s create
scripts for different personality types.

WORKSHOP 4

Practice & collect feedback on your
appointment scripts.

WORKSHOP 5

Build networking scripts & assess networking
opportunities in your area.

WORKSHOP 6

Build your Fact Finding Matrix & scripts and
develop a 'gains and pains' presentation. Refine
and collect feedback from the group on both.

WORKSHOP 7

Build an Objection Handling Matrix & test it
with the group.

WORKSHOP 8

Refine & practice closing techniques with your
peers.

WORKSHOP 9

Build up your personal brand & your personal
marketing strategy.

WORKSHOP 10

Gather feedback on YOUR sales meeting video.

WORKSHOP 11

Gather feedback on YOUR sales meeting video
- continued.

WORKSHOP 12

Evaluating your progress relative to workshop
1 and wrap up with any questions.

Funding Opportunities are Available!

Did you know that there are a variety of government grants available to help eligible employers with financial support to train employees? 
Our goal is to help businesses and non-profit organizations find funding to support training new or existing employees to fill gaps in your business. You can visit our Funding & Grants page to see more and we have Customer Experience Specialists available to help you through the application process.