Digital Marketing for Entrepreneurs

Learn to market your business through the challenges arising from COVID by adopting digital marketing tools and strategies that will result in increased lead generation and sales. Participants will complete a capstone project with will walk them through the creation of an executable marketing plan that's ready to go for their business. 

SMART START: Business Essentials

This program provides participants with the knowledge and resources needed to quickly transition from the seed stage, through the start-up stage and into the growth stage as quickly as possible while reducing the cost of making mistakes. Participants will complete a capstone project which will result in an executable business and marketing plan tailored to their business.

Breakthrough Sales

Our current environment demands a shift in the way we engage with and sell to customers. Sales professionals must be equipped to break the barriers that exist when selling in a virtual setting. Participants will learn an integrated approach to selling that includes building a strong lead pipeline, winning more opportunities, and creating raving fans as a result of an excellent customer experience.

Financial Management for Businesses

Understanding your finances is a critical skill when managing your business. This course provides a deep dive into managing your business financials. Participants will learn about managing cashflow, valuating companies, reading financial statements, using key metrics to make decisions, and securing financing from banks and investors.