Wayne UnRuh

Founder + CEO

Wayne has a gift of storytelling and loves a good laugh. He believes that every brand and business has a story to tell, and business is no laughing matter. Wayne has held various executive level positions throughout his 30 year career in business including CFO of DirectWest Publishing, President and CEO of PrintWest Communications and Regional Sales Manager for User-Friendly Phone Book to name a few. He has launched several business over his career including Metrics Online Marketing and Metrics Software Solutions.
A graduate of the University of Saskatchewan from Commerce. He obtained his Chartered Accountant designation in 1999 and attended numerous executive courses in the field of marketing, management and mergers and acquisitions at Richard Ivey School of Business, Queens University, North Western University and Harvard University.
As the President of Metrics Online Marketing, he works with over 40 clients in successfully growing their business.

  • Winning: The Ultimate Business How-To Book by Jack Welch

  • Sport


  • Beverly Hills Chihuahua

What's a video that lives in your head rent-free?


● University of Saskatchewan Commerce Graduate● Chartered Accountant● Publisher at Refined Lifestyles Magazine● Long Entreurepneurial Career in business starting multiple successful businesses.


I enjoy spending time with family and friends and I'm happily married to my beautiful wife for over 30 years. I also enjoy pursuing new business ventures and helping others succeed in business.

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